The Wonders of an E-Blast!
If you have ever considered advertising via email, an e-blast is the way to go!
Definition of e-bast- Emails sent out to your customers that notify them of a special deal or promotion. E-blasts contains pre-formatted messages and a built-in contact list. Refers to an electronic mailing sent to a large, mailing list.
Marketing professionals use e-blasts to inform customers about new products and services.
E-blasts can also be used by professional organizations to communicate with their members. Email is not only the preferred means of business communication, it is also one of the most cost-effective and powerful marketing tools available to businesses of all types and sizes. It gives your brand an edge in a tough market. Also, an e-blast is a very good way to test advertising. If the response is high, it is a good indication that the corresponding print advertising will do well too.
With no paper, printing, postage and mailing house costs, e-marketing can dramatically reduce the costs of your direct marketing campaigns.